Multi-market & translations
How Omnibus Owl handles multiple markets and currencies, and how to translate the storefront widget into your shoppers' languages.
Omnibus Owl is built for international stores. It records prices per market and displays the widget in each shopper's language.
Multi-market & multi-currency
Price history is stored per country/market, so each market keeps its own reference price in its own currency. A shopper in Germany sees the German-market lowest price in euros; a shopper in Sweden sees the Swedish-market price in kronor — automatically, with no extra configuration.
This applies everywhere prices appear:
the storefront widget (uses the shopper's market context),
the admin price-history block (market selector).
Markets come from your active Shopify Markets configuration, with your primary market listed first.
Widget translations
The Languages tab of the Omnibus Lowest Price page lets you translate the storefront widget text into each of your shop's languages. It has two editable fields:
Lowest price label
Lowest price in last 30 days: {{ lowest_price }} ({{ lowest_price_date }})
Info tooltip text
This is the lowest price of this product in the last 30 days, displayed in accordance with the EU Omnibus Directive.
The card shows one tab per language you've enabled in Shopify. Edit each language's wording independently; shoppers see the text for whichever storefront language they're viewing.
With Anchored price (Croatia) switched on, a third field appears — the Anchored price label (default Sidrena cijena ({{ anchored_price_date }}): {{ anchored_price }}), with its own placeholders {{ anchored_price }}, {{ anchored_price_with_currency }} and {{ anchored_price_date }}.
Placeholders
The label can contain three placeholders, filled in automatically:
{{ lowest_price }}
The price in your store's HTML without currency format — the same format most themes use for the product price
849,00 Kč
{{ lowest_price_with_currency }}
The price in your store's HTML with currency format
849,00 CZK
{{ lowest_price_date }}
The date that price was set, in the Date format from the Settings tab, in your store's timezone
12.06.2026
Both money formats come from Shopify, not from Omnibus Owl: Shopify admin → Settings → General → Store currency → Change formatting. If the widget shows a currency code (CZK) while your theme shows a symbol (Kč), switch the label to {{ lowest_price }} — or edit the HTML with currency format in Shopify.
Omnibus Owl pre-fills professional translations for 20 languages so you're compliant out of the box: English, Spanish, German, French, Italian, Portuguese, Polish, Dutch, Romanian, Greek, Swedish, Finnish, Norwegian, Hungarian, Danish, Croatian, Slovak, Lithuanian, Estonian, and Latvian. Any other language you enable gets a starter English text you can edit. Your customisations are always preserved.
App interface language
Separately from the widget, you can change the language of the app's own admin interface via the gear icon in the top-right corner of the app's home page — it opens App settings with the language selector. Use this if your Shopify admin language isn't one the app supports. The app interface is available in 21 languages, shown by their native names (English, Deutsch, Français, Español, Italiano, Polski, Nederlands, and more).
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