> For the complete documentation index, see [llms.txt](https://native-app-co.gitbook.io/stork-credit/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://native-app-co.gitbook.io/stork-credit/automations/store-credit-reminder-emails.md).

# Store credit reminders

Email customers about store credit they haven't spent — before it expires, or a while after it was issued.

Store credit only drives repeat purchases when customers remember they have it. The **Store Credit Reminders** automation emails customers about unused credit — most commonly right before it expires — using the email template you design in [Email templates](/stork-credit/emails/email-templates.md).

Create one from **Automations → Add automation → Store Credit Reminders**.

{% hint style="info" %}
Store credit reminders are available on the **Grow** and **Pro** plans. On the Free plan the option is greyed out, labelled **Grow & Pro**, with a **See plans** button — see [Plans & billing](/stork-credit/reference/plans-and-billing.md).
{% endhint %}

## Who gets a reminder

Each run finds customers whose store credit matches your trigger:

* **Store credit is expiring soon** — customers whose credit expires exactly the chosen number of days after the run. Pair it with a daily repeat so every customer is caught as their credit approaches expiry: with "30 days before expiry" and a daily schedule, everyone gets exactly one reminder, 30 days out.
* **Store credit was issued a while ago** — customers whose most recent credit landed within a window. Use a rolling window (e.g. from 61 to 60 days ago, repeated daily) for an evergreen "you still have credit" nudge, or a fixed date range for a one-off campaign.

Two more filters apply on top of the trigger:

* **Minimum balance** — skip customers below a chosen balance, so reminders only go out when there's a meaningful amount to spend.
* **Only email subscribed customers** — limit sends to customers subscribed to email marketing.

Right before each email is sent, the customer's live balance is checked again — anyone who spent their credit since the run started is skipped, so nobody is reminded about credit they no longer have.

{% hint style="warning" %}
There is no cross-run duplicate protection beyond the trigger window itself. A daily-repeating rule with a wide "issued a while ago" window (say 90 to 1 days ago) will email the same customers every day. Keep rolling windows narrow — one day wide is typical.
{% endhint %}

## The email

Reminders use your **Store Credit Reminders** template. The email fills in each customer's name, current balance, and expiry date automatically; edit the design any time in the [template editor](/stork-credit/emails/email-templates.md), and changes apply from the next run. Every reminder includes an unsubscribe link.

## Schedule

Reminders run on the same scheduling engine as scheduled automations: pick a start date, time, and timezone, then optionally a repeat cadence. One-time rules deactivate themselves after running; repeating rules stay active until you turn them off. As with scheduled automations, a rule activated up to 15 minutes after its start time still gets its first run. The expiry trigger works best on a daily repeat.

Activate the rule after saving — inactive rules never send. Each run is recorded in [run history](/stork-credit/automations/run-history.md) with how many customers matched, were emailed, were skipped, and failed, plus a per-customer log.

## Limits

* Stores created less than **14 days** ago can't send reminder emails. You can create and activate a rule straight away, but its runs are skipped until the store is 14 days old. This protects email deliverability for every merchant using the app. [Contact support](/stork-credit/reference/support.md) if you need reminders enabled sooner.
* A single run stops if the trigger matches more than 10,000 customers — narrow the trigger.
* Active reminder rules count toward your plan's active automation limit, like any other automation.
* Emails sent count toward your plan's email allowance — 1,000 per billing period on **Grow**, 10,000 on **Pro**, resetting with your billing period. [Store Credit Alert](/stork-credit/emails/email-templates.md#sending-the-store-credit-alert) emails use the same allowance. A run that starts with nothing left is skipped; a run that hits the cap mid-way stops and records the remaining customers as skipped. See [Plans & billing](/stork-credit/reference/plans-and-billing.md).
